In the high-paced world of startups, achieving success isn’t just about having a great idea – it’s about turning that idea into a scalable, sustainable business. This transformation requires founders to consistently track and measure key performance indicators (KPIs) that reflect their progress.
Tomi Davies’ POEM Framework, which stands for Proposition, Organization, Economics, and Milestones, offers a structured approach to measuring and driving startup growth. Understanding the metrics within each pillar can help founders navigate the critical stages of their fundraising journey.
This journey starts with the first set of customers buying the startups MVP (Minimum Viable Product) built from funding from the Founders, Family, Friends, Fans (and some say Fools) and continues as a funding journey followed by Angel, Venture Capital and other investors participating in Pre-Seed, Seed, Pre-Series A to Series A funding rounds.
“I keep getting asked by founders and investors alike about how to turn great ideas into scalable startups. That’s why I’m excited to share the metrics based on the POEM framework designed to help founders build stronger companies, make data-driven decisions, and gain investor confidence. Whether you’re navigating early growth stages or seeking funding, these metrics will guide you through the critical aspects of scaling, ensuring you’re well-prepared for the journey ahead. In this article, I’ll break down what truly matters when transforming ideas into successful, scalable ventures.” Tomi Davies – ABAN President
Read the full details on how you can build a solid market offer and how you can use POEM to attract investors here.